"Fulfillment Campaign 2024" is the largest television support project in Lithuania.
TV3 Television and the support project “Fulfillment Campaign” organized by SEB Bank have been in existence since 2003.
During the whole year of the campaign, people of good will donated more than 10 million euros. With the donated funds, the children of the orphanage and other disadvantaged children received the necessary information and necessary assistance. Medicines bought for children, surgeries performed, purchased medical equipment, paging and additional rehabilitation."Fulfillment Action" turned into phenomenon that became knowledge and loved about the Lithuanian people - it became all of us. Every year, the society is gathered for common goals, a common mission to help Lithuanian children.
Part of the Fulfillment Campaign is Cake Day. Every year, in November, TV3 traditionally encourages them to bake cakes at their workplace or educational institution, sell them to colleagues, and invites them to donate funds to the “Fulfillment Campaign”.